Bombshell and the power of teasers
Updated: Aug 23, 2019
A teaser for "Bombshell" dropped 2 days ago that just makes me love teasers and hate trailers, as they are mostly made, even more. What I hate the most about trailers is the fact that they are mostly too long (2 to 3 minutes), show too much, and don't really worry about enticing you as much as they do about showing ALL scenes that look cool, therefore spoiling most of the movie experience.
The teaser for Bombshell shows us one moment from the movie, with powerhouses Charlize Theron (unrecognizable to me until her name showed up!), Nicole Kidman and Margot Robbie, in a very tense elevator ride. Now, even if you didn't know who their characters were (which I didn't at first, I had no idea what this was about) you get some conflict from the scene, it makes you want to know why they were all so tense, what is their relationship, what is going to happen next? And that's all before the elevator doors open and we see the Fox News sign.
I for one am really interested in watching this movie, though The Guardian says the reviews haven't been that good (you can read the article here)
Watch the teaser for Bombshell below:
Cats, whose trailer just dropped, has a 2:30 minute long trailer, that shows a lot of different things, mainly all the actors that are in it, and fails to give us even a hint of what it is about or what the hell is going on. Even relying on people who know the play, the play itself doesn't have a story, so I believe it fails in not presenting any character or conflict we should care about. You can watch that trailer here.
As an example of a trailer that shows the entire plot of the movie I'd like to mention Greta, with Chloë Grace Moretz and Isabelle Huppert.
The trailer looked intriguing, but it shows 2 or 3 turns that the story takes and a lot of the movie. So I was thinking "How are they going to top that?" and they didn't. They showed it all in the trailer. If you watch it you can clearly see how they could have stopped at 55 seconds, and it would set up a creepy story that you want to watch more about. You can watch the trailer here.
Is it too much to ask for a world that only releases teasers? 1 minute long, tops! Unless you make a trailer like the one for Mad Max Fury Road...
Do you remember a trailer you really liked? Or one that stood out the moment you watched it as bad, maybe because it was showing you too much information? Let me know in the comments!